The WMA is proud to present this
2010 WebAward for Outstanding Achievement
in Web Development
Winning Entry: Xyzal Website
Winner Name: Heartbeat Ideas and sanofi-aventis U.S. LLC.
Award: Best Pharmaceuticals Website
Founded in 1998, Heartbeat is a digitally-native, full-service, Consumer & HCP Agency of Record for Challenger Brands.
As a Challenger agency, we most often work with brands that are playing a high-stakes game – brands that must battle behemoth market leaders, upend ingrained treatments habits, or transform a ”me-too” product into “yes-please.” These brands, and their marketers, must be forward-thinking, rule-bending, dollar-squeezing and result-lusting.
Heartbeat excels at working with such brands due to our trifecta of key characteristics: innovation, integration, and results-orientation. We are known for serving up crafty strategies and clever approaches to ensure our client’s market position is uniquely owned. We house strategy, creative, media & technology under a single roof for the tightest, most integrated campaigns possible. And we look to understand and extract maximum value from every dollar spent, constantly.